Where Coaches Shape What’s Next
Hi {{first name | friend}},
If you've ever watched a prospective client compare your proposal against two or three other coaches with the same certifications, the same framework, and nearly the same promise, you already know the problem.
It's not that you're not good enough. It's that you haven't yet said, clearly, what only you can do.
On September 30 at 12 PM EST, Laura Berman Fortgang, MCC, one of the first coaches in the world to earn ICF's Master Coach Credential, is bringing her experience coaching leaders at NASA, McDonald's, and Prudential, a TEDx talk with over two million views, and five best-selling books to the Viveka network for Become a Category of One.
In this session, Laura will show you how to find your zone of genius, the exact intersection of your lived experience, your expertise, and the results only you can produce, and turn it into a positioning statement so clear that comparison stops being the point.
This is for coaches and consultants who are tired of competing on credentials alone and ready to be sought out for something no one else offers.
Laura doesn't run these sessions often. Save your seat.
To your continued success,
Maruxa Murphy
Head of Community - Viveka